Modern Forever

Ludwig Mies van der Rohe, Seagram Building, park avenue, manhattan

Ludwig Mies van der Rohe designed the Seagram Building at 375 Park Avenue to be the crown jewel of corporate modernism and the 38-story skyscraper has withstood the architectural assault of time.

Last week I was walking past 375. My eyes were drawn into the granite plaza and my gaze rose up the steel and glass tower in awe of its spare aesthetics.

At the time of its completion the Seagram Building was the most expensive office tower in America and that money continues to show the beauty of modern forever.

Fotos by Peter Nolan Smith

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